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ABOUT WILLIAMS BOLTON.

Find out more about what we do and our team.

Explore the dealership

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

impressed that I was offered breakfast

Service

No problems. Everything completed as arranged

Service

Overall great, just slightly disappointed that I had to make three visits for a standard end of warranty service and a software upgrade. On the third visit I waited 2 hours only to discover my car hadn't moved from it's initial car park space!

Service

Every member of staff, from the initial call to completion of the service were polite efficient and friendly. I would recommend Bolton BMW to anyone.

Service

Customer service not as good as it used to be. Waiting for longer - both on booking in and collecting and price quite high....plus I've never had to have the price quoted 'rounded up' when I paid before!

Service

I was unable to use my car for a visit to Swindon & Devon so had to make other arrangements at short notice. Williams provided a full explanation & returned the labour costs for the work. How can a car be allowed to leave with a loose wheel?

Service

Nicole at Williams Bolton ensured I had all the information needed, keeping me informed throughout the process. Friendly and supportive.

Service

Very satisfied professional service fast service.

Service

Always excellent, very friendly staff, trained to perfection, good efficient service. Williams Bolton go the extra mile.

Service

promised call back in the afternoon did not happen till mid morning the next day, could not resolve the situation, promised a call on monday morning which was the next working day, this happened at 4-45 in the afternoon, after this all went well

Service

The person who took my details on arrival was excellent & explained the process for the day. But as always at Bolton, the car is dropped off early but no updates or opportunity to collect the car until the staff are ready to organise end of day.

Service

I've used Williams Bolton for 12 years without any issues. My new BMW 530e (supplied by my employer via a different dealer) has recently been into Williams due to an iDrive fault.

Service

I have currently been having problems with a vehicle bought at another main dealer. Williams Bolton have been very accommodating & most considerate. Yes the car is under warranty but the service here is of the highest quality I have ever experienced.

Service

Pleasant experience with no hassle

Service

Car picked up from home and kept informed of problems efficiently.

Service

Always helpful service

Service

The product recall was very recent, though when I looked on the internet this went back one year. The work was completed and so no issues on that fornt, hence fairly satisfied.

Service

They dealt with a warranty defect (replacement turbo) in an efficient manner

Service

Upon driving the vehicle off after service, the tyre pressure monitor was on, surely this should have been checked when the vehicle was serviced and reset etc. Not good when I had just paid a considerable amount of money for service.

Service

The staff where not easy to deal with. Also when I asked to see the sales person who sold me the car this didn't happen with excuses given.

Service

The repair was quickly completed and I was able to collect my car in advance of the expected time completion of the work. You cannot beat that!!

Service

Clear and friendly staff

Service

I wasn't sent the video of the visual inspection until the day after my service. I had to prove that I was owed a credit of £200 - luckily I still had Williams' email on my phone otherwise your representative wouldn't have believed me.

Service

Always 100% satisfied with every aspect of the service experience.

Service

Car not valeted as normal (this maybe due to type of service?)

Service

Car usually cleaned in and out. Wasn't done this time

Service

Anthony Friend displayed a lot of empathy and made every effort to resolve the paintwork and suspension noise issues. This contrasted markedly with the attitude of the Used Car Manager who was dismissive and uninterested in resolving our problems.

Service

Competent responsive helpful service, mindful of my poor quality experience with the product.

Service

Think the staff were over stretched and doing their best. The only reason I've scored high was how well Nicole dealt with a dad situation.

Service

Extremely not happy with one issue the last time it came in.

Service

Again staff friendly and helpful

Service

I've bought three cars from williams over a number of years .Grant was the salesman in each case and I would happily recommend him to my friends if they were looking to buy .he's always kept in touch with me regularly.

Service

Everyone in the team is very helpful and nothing's too much trouble

Service

Very helpful staff !

Service

To be honest, the experience/ service that I received was not what I expected from a main dealership of a high end brand car manufacturer

Service

Speedy service and customer friendly staff

Service

The car was well presented on completion and the time taken for the service reflected that quoted to me.

Service

I am satisfied with the service provided by the BMW Service centre.

Service

There is nothing that could have been done to make my visit any better.

Service

Helpful staff.

Service

Generally a great experience but I had expressly stated that I didn't want my car washing. I arrived a bit early to collect my car and it was about to go into the washing bay.

Service

Good on the day service The personal was friendly and explained everything

Service

So very helpful

Service

See above

Service

Average service

Service

As above. And issues not resolved. Car has now been re booked in for issues reaolvjng

Service

As above

Service

All work carried out in a timely and efficient manner

Service

Fast and friendly service. I was just givwn the paper work but nothing explained on it, even thiugh there were advisory/amber. Could have explained the amber service warnings as this caused a repeat visit for it to be explained.

Service

Always been looked after very well by the staff at Bolton.

Service

Everything went well, exactly as planned

Service

The service delivered was excellent and we were kept fully informed by Andy Friend of any issues and arising costs

Service

ALICE HILL explained and looked after me - "top lady". Disappointed at having to collect newspaper from front desk, reception staff nattering rather than put papers out, and I had to redirect another customer to do also + breakfast menus not put out

Service

A tyre had a low pressure/poss puncture and the garage marked the tyre with a yellow cross but made no attempt to contact me about replacing it or reseting the computer. I was also charge £10 for petrol,i had put £10 in the tank,I only did 60 miles

Service

June the service advisor was first class

Service

Alice was great however there is a lot of work to be done on my car that I have had less than 11 months

Service

Arranged pick up of car. Carried out work effectually. Answered all questions. Completed work ahead of schedule. Job well done.

Service

I was disappointed that I was told to return the courtesy care back at 5pm and then my husband had to wait another hour for the car to be ready and even then the tow bar cover was not done and I have to return for this when it is done.

Service

Great service

Service

Service was very good. I was asked if I would like my car cleaning at the drop off, but when I collected it hadn't been cleaned. I had a query surrounding a recall and was told I would be contacted before the end of the week and wasn't.

Service

Would have been 5 but had greasy scuff mark on drivers seat

Service

Tom was most helpful and took care of everything for me.

Service

Car done when I was told

Service

I got the recall letter in June, booked for September, even though there was a slight delay in the repair, I was kept up to date through the process

Service

I was able to wait for my car to be serviced, I was offered refreshments, able to charge my phone, access wif, complete some work and also got to look around the showroom.

Service

Tom should be credited for excellent customer service, keeping me informed of the status of the repair work. He stepped in and arranged a hire car once there was a delay to the work. Upon return the car now has a different problem that needs work....

Service

Just superb.

Service

See above and lack of organisation

Service

The service was great, however the team forgot to update my maps during the allotted time

Service

I took My car in for service at 8.15 am and it took half an hour before I left due to explaining what was wrong etc Felt staff was a little inexperienced In the end my car wasn't washed or cleaned and I picked it up at 5.40 I also paid over £420 ??

Service

Craig gave excellent service

Service

Other work was required to vehicle but not approved by Zenith

Service

Had a problem with enterprise the car hire company which Amy and Andy assisted with. Good service

Service

I have dealt with William's since they opened in Bolton and have always been very happy with all aspects from purchase of vehicles to servicing to their hospitality and professionalism.

Service

Service completed on time and at estimate provided.

Service

Just did the job in hand with minimum fuss. Great job. Ok now for a couple of years

Service

I was asked if I wanted to book the car in for it's MOT. I said I was arranging it locally as I live some distance away. I just wish I had been told that warning signs would be displayed. I am now stuck with these signs as they have recently appeared

Service

I have every confidence my car had been well serviced. I collected it on time and the valeting was of a very high standard.

Service

Williams at Bolton have an outstanding team and always find them to be very helpful

Service

All work carried out as required in time frame agreed

Service

Took the waiting option and in a couple of hours, the car was ready. Waiting area is superb.

Service

The courtesy car was handed to me with very little fuel (28 miles range),I had to drive straight to a petrol station to fill up before my journey. also slightly disappointed my car was not washed, interior not vacuumed when handed back to me.

Service

My car was just out of warranty & a key part failed on my tailgate, causing a problem with the hinges. I was provided a courtesy car , BMW have paid to remedy all faults. Amy the service manager deserves special mention for her excellent service.

Service

Friendly and helpful staff. Sorted an issue out (no ones fault) quickly and efficiently. Delivered exactly to stated time frame. Very happy thank you.

Service

Rsolved problems, changed tyres as well and got the car valeted. Very nice As it took longer than expected, they delivered my car at home.

Service

The experience was second to none, with great attention to the customer outstanding.

Service

Efficiency and workmanship.

Service

Valet not perfect

Service

everything went smoothly and I was kept informed of progress with the service on my car

Service

Had no issues

Service

The staff were extremely helpfull and polite.

Service

For the second successive occasion, there was no time to wash the car before hand over.

Service

Went the extra mile very please

Sales

Stuart was very good, he attended to everything i needed

Sales

Checked details of build requirements before sending processing order to manufacturer. Up to date information about car manufacture process.

Sales

i always use this one

Sales

Grant was very helpful during the purchase phase and on delivery. Jake was very helpful with the few questions I had post delivery

Sales

Completely satisfied, it was a great experience seeing our new car on the podium and the flowers we received are lovely.

Sales

See question 1

Sales

Craig the salesman went the extra mile I never felt under any pressure and he went out of his way to make sure the car I purchased was suitable for what I needed.He was also very helpful and patient when handing over car.

Sales

Everything at Williams was first class from the Salesman to the very friendly girls on reception

Sales

Already explained why.

Sales

Had major issues when vehicle due to be delivered. Part in new car failed which meant new car not ready for me for over 2 weeks. Had arranged for my old Bmw to be collected from bmw finance ( was told that was best way to change car)

Sales

Overall purchase went smoothly. Good communication via email.

Sales

The dealership in Bolton is excellent. I've purchased BMWs from the same sales adviser Russell Drake for many years. Service is first class.

Sales

High quality of attention from the salesman as always.

Sales

Good communication and service

Sales

The car was everything I wanted and the saleman was great.

Sales

The overall experience was excellent. I dealt with Craig Beumount and he was excellent and very helpful in finding me the vehicle I wanted.

Sales

I felt that all my requirements were met and Mark managed to find me a new car with everything that I wanted on the car, I feel that I didn't need to compromise on anything, I loved the flowers and Mark gave me two umbrellas for myself and hubby.

Sales

All the staff at Williams Bolton really nice people You can tell they enjoy their job

Sales

Good car and the offer was very good value. Good handover.

Sales

Really smooth process, did everything over the phone.

Sales

Excellent service as always